Deliverables

Branding / UX Strategy / Website/ Creatives

Year

2024 - 2025

Duration

6 Months

Overview

The Challenge

Jindal delivers end-to-end water solutions, but the story was filled with jargon, technical words and scattered info. We needed to filter the content to build trust, clarity, and action for stakeholders across sectors and devices.

Our Approach

We started by sharpening the value proposition, which is safe, reliable, sustainable water solutions. Our focus was on:

 

  • Simplifying the narrative
  • Designing intuitive user journeys
  • Building a modular site (no-code + light custom) for a seamless experience

Result

 

It was indeed a watershed moment with a crisp, human-centred experience without the overflowing jargon.

Websiteshowcae

We focused on ...

The new design

  • A process-driven architecture (problems → solutions → proof)
  • IA & wireframes that increased the inflow of enquiry
  • Consistent visuals inspired by flow, purity, and precision
  • Pure responsive design and performance
  • Seamless CTAs, forms, and lead capture
our Creatives

Creatives ...

The new design

  • Clean hero pages that land the promise in one glance
  • Solution, Industry, and Case Study templates for scale
  • Lucid icons, infographics, and certification callouts for credibility
  • Before/after visuals that make impact tangible
  • A consistent visual language across web and collaterals

Impact

  • Clarity across product lines and sectors
  • Superior engagement with streamlined paths to enquiry
  • Faster internal updates via a modular, no-code build
  • Stronger trust cues through proof-led storytelling